Our Products are selected through a rigorous process and uniquely created for each semester.
Gakken New Block
Having enjoyed by millions of Japanese children for over 50 yeras.
There is a reason why children become fully engaged in playing with New block.
What Makes New Block Unique?
A safe toy made of soft materials
Light and safe plastic pieces are air-inflated. It doesn’t hurt if you step on them.
Distinctive Shapes Designed for Assembly
The concept of laying bricks was proven as the most effective and optimal for assembly.
Big Size for Easy Gripping
Designed perfectly for a child’s grip
Magnet with a mysterious force.
Magnetite(Fe3O4) drawed the iron has been produced in the one od ancient place in Greece, called Magnesia.
This is the Etymology about Magnet.
Sincerely hope to enjoy the mysterious and the infinite possibilities of the magnet together with your children!